Qatar Financial Centre (QFC), a leading regional financial and business centre, marked its 20th anniversary by revealing its next growth phase. The milestone event included launching a refreshed brand identity and presenting its updated strategic campaign titled Grow with Confidence. Further disclosures included the introduction of a new Chief Executive Officer and the official unveiling of the company`s new headquarters.
Qatar Financial Centre Now Occupying New Lusail Headquarters
The announcements were unveiled during a gala gathering of senior stakeholders, partners and leaders from Qatar’s financial and business community. It was held at Al Saad Plaza in the Lusail Boulevard – now home to QFC’s headquarters. The setting underscored QFC’s role as a key pillar of the nation’s economic development aligned with Qatar National Vision 2030. Moreover, the choice of new location confirmed its association with Lusail’s emergence as a centre for future-facing business and innovation.
In the CEO`s first address, QFC’s role as a cornerstone of Qatar’s business and financial ecosystem was reaffirmed. Accordingly, its evolution as a trusted, onshore platform operating under international legal and regulatory standards was also highlighted. In addition, clear priorities were defined, including strengthening Qatar’s position as a global wealth hub. Further objectives include accelerating digital transformation in financial services and advancing Qatar National Vision 2030 through sustainable, long-term growth.
Qatar Financial Centre Launches Grow With Confidence Slogan
As part of its evolution, QFC officially unveiled its new brand identity, reflecting a more confident, modern and forward-looking positioning. Complementing the new identity, Qatar Financial Centre also launched its new Grow with Confidence campaign introducing it as the organisation’s new motto. The shift reflects QFC’s evolution into a long-term growth partner for businesses, supporting them from point of entry and throughout their full growth lifecycle.
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